Philip Browne Project.

This project was created in response to a live brief set by Philip Browne. Philip Browne asked for promotional content for Stepney Workers Club's new trainers. Our Instagram Reel is focused on the concept of a circular conveyor belt which represents how Philip Browne and Stepney Workers Club value luxury, timeless products that are innovative and long lasting. The two brands are against the constant conveyor belt of over production and a mass output of products. Instead, our reel represents the slower moving, longer lasting business model of Stepney Workers Club, with shoes that are made to last. We have showcased how comfortable and appealing the trainers are through their vulcanised rubber soles and cool designs, this video targets target their demographic visually and practically.